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Summer Sale —  Up to 50% offEnds Sunday
FREE SHIPPING ON ALL US ORDERS& easy 30-day returns

The Adelana Dress

Regular price $239.99 Sale price$119.99
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  • Free US shipping
  • Designed in CaliforniaDesigned in California
Size
Excellent 4.7
  • selling fast- restocked twiceselling fast- restocked twice

The Summer Edit — up to 50% off

Limited time · Ends Sunday

The kind of blue you feel before you name it.

An overblown watercolor garden — cornflower, periwinkle, violet, and warm taupe — pours down a fluid, floor-skimming skirt, split high on one side for a flash of leg and a great deal of movement. Above it, a proper corset bodice: underwire cups seamed and lightly boned to lift rather than flatten, traced in fine contrast piping, on delicate adjustable straps that tie low across an open back. It's built to shape you, not squeeze you — size to your bust, let the straps and back tie do the fine-tuning, and reach for stick-on cups under the bare back.

Here's the quiet part: this floral only moves like this because it's polyester. A natural fibre would hang stiff and crease by noon; this one pours, catches the light, holds its color through a summer of sun, and folds into a weekend bag without a single wrinkle. Wear it to a long golden-hour dinner with flat tan sandals and gold hoops, and let the skirt do what it does when you walk.

Polyester · corset bodice with seamed underwire cups, light boning, contrast piping, adjustable straps, open tie-back, high side slit, floor-length skirt · fitted and structured through the bust and waist, fluid through the skirt · structured lined cups; skirt reads opaque — confirm under bright light; stick-on cups recommended for the open back · size to the bust and mind the cup; adjustable straps + tie-back to fine-tune · model is 5'7" and wears a size M · in Cornflower Bloom · machine wash cold on gentle, hang to dry, cool iron or steam

Returns & Refunds

Get your refund faster with easy online returns!

Return received within 30 days from delivery will be refunded to:
Original form of payment

To start a return, mail your items back to us using the return instructions provided by our team at: support@helenbloom.com

We are available 24\7 for any question!

you can also contact us here

Click here for complete return details or international return information.

Orders placed before 2:00 PM CST (Mon–Fri) are processed the same day. Orders received after that will ship the next business day.

Below are estimated delivery times. The dates shown with your tracking link will be the most accurate.

Estimated Delivery:

Handling (U.S & International): 1–3 business days

Transit (U.S & International): 2–9 business days

Total (U.S & International): 3–12 business days

Orders to PO boxes, Alaska, Hawaii, APO/FPO addresses, and US territories may require additional delivery time.

We offer free standard shipping on all orders to the United States, Canada, the United Kingdom, Australia, and New Zealand.

For all international orders above $150, we won't charge any shipping fees.

Please visit our shipping page to view full shipping details.

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FAQs

Most of our pieces run true to size — if you're usually a medium, order a medium.

Each product page lists specific fit notes and measurements, and our linen and cotton styles are made with a little ease, so they sit beautifully without feeling tight.

Between two sizes? We'd nudge you to the larger for a more relaxed, effortless drape.

Still unsure? email us your measurements and we'll help you find the ideal size!

You will receive a shipping confirmation email with tracking information once your item(s) have shipped.

You can check the status of your order here.


Please have your Order Number or email address ready!

You can also email us at Support@helenabloom.com to get information on your order.

We process orders within 1–3 business days, and transit typically takes 2–9 business days, depending on your location.

The estimated total delivery time is between 3 and 12 business days.

Once your order ships, you’ll receive detailed tracking information so you can follow its journey every step of the way.

If something isn't quite right, you have 30 days to return it for a refund to your original payment method — think of it as your fitting room at home.

The pieces just need to come back unworn with tags.

Start a return anytime through the link in your confirmation email or by reaching out to us.

Yes, we ship internationally.

Our trusted carriers include USPS, DHL, UPS, Canada Post, Royal Mail, Australia Post, and many others.

If your country is available at checkout, we can deliver to your location.

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Every Helena Bloom piece begins in California, where it's designed — the fabrics, the shapes, the way a dress is meant to move and feel in the summer light.

From there, each piece is made by skilled manufacturing partners across the globe, by people who take real care with their craft.

We choose our makers for the quality of their work, and we finish every order with the same attention, wherever in the world it's sewn.

Our focus never changes: beautifully made pieces, honestly priced, that you'll reach for season after season.

We're a young, independent California brand, and we're growing the right way — one beautiful piece and one happy customer at a time.

That means designing things we'd wear ourselves, pricing them so they're a joy rather than a splurge, and standing behind every order with easy 30-day returns and amazing team who answer when you write.

Most styles are happiest with a cool, gentle machine wash and a flat or hang dry — linen actually softens and gets better with wear.

Specific care details are listed on each product, and on the care label inside.

As soon as we receive your order, we start working on it right away.

If you need to cancel or modify your order, let us know immediately.

If your order hasn’t been processed yet, we’ll modify it or cancel it right away.

If it’s already on the way, you can return it once it arrives.

email us at Support@helenabloom.com to get help with your order.

The Adelana Dress